In a recent conversation where a colleague made sweeping generalizations on what Arab women want, I
remembered a movie..”what women want” Mel Gibson takes us into the world of a PR agency that hires a women to unleash the secrets of marketing to women.  I cannot speak for all women, what I can do is start my list and ask Arab women out there to contribute…

I want:

  1. an investment bank for women, run by women, that puts value on women’s ideas in the region, for the region.
  2. an Arab country where my children can live proud, vocal, secure, and peaceful,
  3. a Media that respects my values, pride in my heritage and lineage, my features, my traditional clothes, my modesty and lack of interest in looking 18 when I’m 42,
  4. a TV station that doesn’t assume I like trashy music videos, inconsequential series, and borrowed reality TV themes,
  5. a business culture that acknowledges local talent, run by professionals who believe the marketing slogans they put out and start living by them,
  6. a collective consciousness that appreciates our individual and collective potential as Arabs.. takes criticism with humility, celebrates our successes locally, regionally and globally,
  7. a society that sees the connection between excess and obesity, pollution and asthma, greed and heart ailment, emotional suppression and cancer,
  8. an outlook on non-working mothers as an asset .. an emotional comfort, the wise grandmothers, the nurturing mothers who provide the emotional foundation of our society,
  9. a memory of the way our grandparents and parents lived.. with less material possessions, and treasures of contentment,
  10. I want Google to stop advertising “girls in the UAE” ads when I browse the web!

many more..  and waiting to be inspired others out there..please pass it on. ..